Privacy Policy

Notice to California Residents: This Privacy Policy contains disclosures required under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). California residents may review additional information regarding their privacy rights at www.onevalor.com/california-privacy-rights/.

Effective Date: August 7, 2025
Last Updated: August 7, 2025

1. Scope and Application

This Privacy Policy governs the collection, use, disclosure, and protection of personal information by Valor Mineral Management, LLC ("Company," "we," "us," or "our") in connection with our website located at https://www.onevalor.com/ and related services ("Services"). This Policy applies to all personal information collected through our online and offline business activities.

This Privacy Policy incorporates disclosures required under applicable state privacy laws, including the California Consumer Privacy Act (CCPA), California Privacy Rights Act (CPRA), and other state privacy statutes. Residents of states with applicable privacy laws should refer to Section 10 for information regarding their specific rights.

2. Information We Collect

2.1 Categories of Personal Information

We collect the following categories of personal information:

A. Identifiers

• Name, email address, phone number
• Mailing address, ZIP code
• IP address, device identifiers
• Online identifiers and cookie data

B. Commercial Information

• Records of services considered or purchased
• Interaction history with our services

C. Internet/Electronic Activity

• Browsing history on our website
• Search history within our site
• Interaction with our advertisements

D. Professional Information

• Job title, company name
• Business contact information
• Industry-related information

E. Geolocation Data

• General location based on IP address
• State/region information

2.2 How We Collect Information

Directly from you: Contact forms, phone calls, emails, service requests
Automatically: Cookies, web beacons, analytics tools
Third parties: Business partners, marketing platforms, data providers

3. Third-Party Services

We work with various service providers to enhance our business operations and improve user experience. These providers may process personal information in accordance with their respective privacy policies.

4. Use of Personal Information

We process personal information for the following business and commercial purposes:

Service Operations: To perform services requested, process transactions, and fulfill contractual obligations.
Business Communications: To respond to inquiries, provide customer support, and maintain business relationships.
Marketing Activities: To provide marketing communications where legally permissible and with appropriate consent.
Business Analytics: To analyze website usage, improve services, and conduct business operations analysis.
Legal and Regulatory Compliance: To comply with applicable laws, regulations, and legal processes.
Security and Fraud Prevention: To protect against unauthorized access, fraud, and security threats.

5. Disclosure of Personal Information

5.1 Categories of Recipients

We may disclose personal information to the following categories of third parties:

Service Providers and Vendors: Technology providers, data processors, cloud storage services, and other vendors that perform services on our behalf.
Marketing and Advertising Partners: Digital advertising platforms, marketing automation services, and analytics providers.
Professional Service Providers: Legal counsel, accounting firms, consultants, and other professional advisors.
Business Partners: Strategic partners, joint venture participants, and referral sources in connection with business operations.
Government and Legal Entities: Law enforcement, regulatory agencies, and courts when required by applicable law or legal process.

5.2 Sale and Sharing of Personal Information

Under applicable state privacy laws, certain data sharing activities may constitute a "sale" or "sharing" of personal information. We may engage in the following activities that could be considered sales or sharing:

• Disclosure to digital advertising networks for targeted advertising purposes
• Sharing with B2B lead generation platforms for business development
• Providing data to marketing automation platforms for campaign optimization

Consumers have the right to opt-out of such sales or sharing. California residents and residents of other applicable states may exercise opt-out rights at www.onevalor.com/california-privacy-rights/.

6. Data Retention

We retain personal information for as long as necessary to fulfill the purposes outlined in this policy:

Contact Information: 7 years after last contact
Website Analytics: 26 months (Google Analytics default)
Marketing Data: Until you unsubscribe or opt-out
Legal Requirements: As required by applicable law

7. Your Privacy Rights

7.1 General Rights (All Users)

Access: Request information about data we collect
Correction: Request correction of inaccurate data
Deletion: Request deletion of your personal information
Opt-out: Unsubscribe from marketing communications

7.2 Cookie Management

You can control cookies through our cookie consent banner or your browser settings. Note that disabling cookies may affect website functionality.

8. Information Security

We implement reasonable technical, administrative, and physical safeguards designed to protect personal information against unauthorized access, use, disclosure, alteration, or destruction.

Technical Safeguards: Encryption of data in transit and at rest, secure data transmission protocols, and access logging.
Administrative Safeguards: Access controls limiting personnel access to personal information on a need-to-know basis.
Physical Safeguards: Controlled access to facilities where personal information is stored or processed.
Monitoring and Assessment: Regular security assessments, vulnerability testing, and incident response procedures.

While we maintain reasonable security measures, no method of transmission or storage is completely secure. We cannot guarantee absolute security of personal information.

9. Children's Privacy

Our services are not intended for individuals under 16 years of age. We do not knowingly collect personal information from children under 16. If we learn we have collected information from a child under 16, we will delete it promptly.

10. US State Privacy Rights

10.1 California Privacy Rights (CCPA/CPRA)

California Consumer Privacy Rights

California residents are entitled to the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

Right to Know: Request disclosure of categories and specific pieces of personal information collected, sources of collection, business purposes, and third parties with whom information is shared.

Right to Delete: Request deletion of personal information, subject to certain legal and business exceptions.

Right to Opt-Out: Opt-out of the sale or sharing of personal information to third parties.

Right to Correct: Request correction of inaccurate personal information in our records.

Right to Limit: Request limitation on the use and disclosure of sensitive personal information.

Right to Non-Discrimination: Receive equal service and pricing regardless of exercising privacy rights.

Exercise of Rights: California residents may exercise these rights by:

• Submitting requests through www.onevalor.com/california-privacy-rights/
• Sending written requests to [email protected]
• Calling (817) 370-0612

Identity Verification: We may require reasonable verification of identity prior to processing consumer requests to protect personal information security.

10.2 Virginia, Colorado, Connecticut & Utah Privacy Rights

Residents of Virginia (VCDPA), Colorado (CPA), Connecticut (CTDPA), and Utah (UCPA) have similar rights under their respective state privacy laws:

Your Rights Include:

Access: Request access to personal information we process about you
Deletion: Request deletion of personal information we hold
Correction: Request correction of inaccurate personal information
Opt-Out: Opt-out of targeted advertising and data sales
Portability: Request personal information in a portable format (where applicable)

Exercise Rights: Use the same contact methods listed above for California residents.

10.3 Texas, Oregon, Montana & Other Emerging State Laws

Additional states are enacting comprehensive privacy laws. We monitor and comply with applicable state privacy requirements as they become effective.

11. International Transfers

Your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for international transfers.

12. Changes to This Policy

We may update this Privacy Policy periodically. We will notify you of material changes by:

• Posting the updated policy on our website
• Sending email notifications to registered users
• Displaying prominent notices on our website

13. Technical Service Providers

The following technical service providers may process data in connection with website operations and business services:

Website Analytics & Performance: Google Analytics, Google Tag Manager
User Experience Optimization: Lucky Orange (heat mapping, session recording)
Business Intelligence: Apollo.io (visitor tracking), Leadfeeder (B2B visitor identification)
Marketing Operations: Salesforce Pardot (automation)
Communication Tools: MobileMonkey (chat), HubSpot (forms, CRM)
Security & Compliance: Various security monitoring services

Each service operates under its respective privacy policy and data processing agreements. Data sharing is limited to operational necessities and complies with applicable privacy regulations.

14. Contact Information

For general privacy questions:
Email: [email protected]
Phone: (817) 370-0612

For California privacy rights:
Visit: www.onevalor.com/california-privacy-rights/
Email: [email protected]

Mailing Address:
Valor Mineral Management, LLC
Attn: Privacy Officer
6300 Ridglea Place, Suite 950
Fort Worth, TX 76116

🔒 Privacy Commitment

We are committed to protecting your privacy and ensuring compliance with all applicable privacy laws. If you have any concerns about our privacy practices, please don't hesitate to contact us.